ARTÍCULO
TITULO

The Role of Social Media Advertising in Consumer Buying Behavior

Adnan Veysel Ertemel    
Ahmad Ammoura    

Resumen

No disponible

 Artículos similares

       
 
Eirini Stavropoulou, Konstantinos Spinthiropoulos, Alexandros Garefalakis, Konstantina Ragazou and Fragkiskos Gonidakis    
The technological developments in the social economy have significant implications for social banks and are optimistically changing the way social retail banks conduct their business. Social banks can invest in social services for small- and medium-sized... ver más

 
Ali Mahmoud Alrabei    
The purpose of this research is to examine the impact of green electronic auditing on accounting information reliability and the mediating role of cloud computing in the Jordanian Social Security Corporation. A survey of 500 employees in the Jordanian So... ver más

 
Jesse T. Richman and Ryan J. Roberts    
Big search data offers the opportunity to identify new and potentially real-time measures and predictors of important political, geographic, social, cultural, economic, and epidemiological phenomena, measures that might serve an important role as leading... ver más
Revista: Forecasting

 
Lucia Shimbo, Daniel Sanfelici     Pág. Finance an - 53
International property consultants (IPCs) have become key intermediaries in the globalization of property markets by providing a range of services that generate transparency and comparability in land and property-based investments. While their role in ge... ver más

 
Rajesh Kumar Bhaskaran    
This paper examines the role of sustainability as a major driver of innovation, and assesses its affect on firms? performance. This study was based on companies listed in the Forbes list of 100 most innovative companies and BCG?s 50 most innovative compa... ver más