Acceso al sitio web del Consejo de Políticas de Infraestructura

   
ARTÍCULO
TITULO

Why care about competitive intelligence and market intelligence? The case of Ericsson and the Swedish Cellulose Company

Klaus Solberg Søilen    

Resumen

This article tries to show the importance of the competitive intelligence (CI) andmarket intelligence (MI) function by describing developments in two quite different Swedishmultinational companies. We see how top management can become the problem when thecompany is struggling to compete and how this affects the intelligence function. In the analysiswe compare the intelligence function in private companies with those of state and militaryorganizations and draw historical parallels. Moreover, the cases show what an important rolecompetitive and market intelligence continue to play in the age of information, especially duringthe past decade.

PÁGINAS

 Artículos similares

       
 
Abhishek Srivastava,Indrani Sengupta    
Artificial Intelligence (AI) technology has advanced impressively since inventors began tampering with its potential. Many believe that the next great use for AI technology will be in the field of financial market speculation. Technology can be used eith... ver más

 
Asante W, Asare EB     Pág. 1 - 6
Though not a perfect way of electing leaders, elections tend to be primary and indispensable in a democracy. The importance and recognition attached to elections even put pressure on authoritarian regimes to conduct elections of a sort. Despite its accep... ver más

 
Endah Sulistyowati,Danny Wibowo     Pág. 121 - 132
The purpose of this study is to see and assess why they complaint, how to make complaints and alternative for patients complain KJS (Jombang Health Card) users, as such information from various forms of complaint can be used to improve health care strate... ver más

 
C. Kenneth Meyer, Wendi Saur, Jeffrey A. Geerts    
Having faced the turbulent waters of uncertainty connected with the underfunding of human service and health management programs before, Judy Jones, in this two part case study, is excited to learn of a major historical restoration in Uptown a neighborh... ver más

 
Wesley E Marshall, Norman W Garrick    
The preponderance of evidence suggests that denser and more connected communities with a higher degree of mixed land uses results in fewer vehicle kilometers traveled (VKT). However, there is less agreement as the size of the effect. Also, there is no ... ver más