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Abiodun Babatunde Onamusi
Pág. 47 - 54
Research question: This study assessed the combined moderating effect of organizational structure and environmental turbulence on entry mode strategy - performance link focusing on baby care industry in Lagos State, Nigeria. Motivation: The manufacturers...
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Felix N.K. Ofori,David Sarpong
AbstractThe changing dynamics and unpredictable forces of geo-politics and geo-economics have implications for leadership, politics, businesses and especially those in the financial and equity markets. However, these dynamics remain elusive to most busin...
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Klaus Solberg Söilen
even military classics (Jiang Ziya, the methods of theSima, Sun Tzu, Wu Qi, Wei Liaozi, the three strategies of Huang Shigong and the Questions and Repliesbetween Tang Taizong and Li Weigong). The entities studied then were nation states. Later, corporat...
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David Eshun Yawson
Pág. 50 - 62
The intense competition that small businesses encounter in business has elicited interventions and supports for small and medium enterprises (SMEs) to engage in marketing with cutting-edge consumer information which will enable them compete in their mark...
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Jose M Jomon
In the present monetary vulnerability and upheaval, ensuring and safeguarding compatibility with banking employees are essential for banks' business achievement. Internal marketing represents a marketing strategy which is created by considering their rep...
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