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Aisyah Shafira Maharani, Anas Hidayat
Pág. 15 - 32
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Naveed Ahmad, Aqeel Ahmad and Irfan Siddique
The burgeoning tourism and hospitality industry is plagued by numerous challenges that pose significant hurdles to its long-term success and sustainability. These challenges encompass a range of factors, including fierce competitive convergence, rapid ob...
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Kyung-A Sun and Joonho Moon
As franchising provides several benefits to both corporations and small business owners, a growing number of contracts have been written through which corporations offer the right to use their brand name and business model, and small business owners pay ...
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Mahboobeh Golestanizadeh, Hadi Sarvari, Matteo Cristofaro and Daniel W. M. Chan
Possessing an international brand in an exclusive field can play a critical role in developing exports. On the other hand, monitoring market conditions and predicting the changes caused by the physical separation and distance between the upstream and dow...
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Angga Febrian,Dhiona Ayu Nani,Lia Febria Lina,Nurul Husna
Pág. in press
The direct impact of the economic downturn due to Covid-19 is mainly perceived by Micro, Small, and Medium Enterprises (MSMEs). This study aims to examine how MSMEs can understand customer needs regarding the provision of social media quality that c...
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