Resumen
The purpose of the study is to delineate the impact of national and industry-specific government interventions and the influence of political parties in power. The study employs an interrupted time series design from the annual national coir export data (1970-2012) published by the Coir Board. The study concludes by highlighting that the significance of economic environment has a greater impact on the trends of coir exports than industry-specific interventions. A seminal finding of this study is that there is a significant difference in the coir exports during the period of governance by the two political fronts in Kerala.