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Dafnis N. Coudounaris, Peter Björk, Tõnis Mets, Rustam Asadli and Andreea I. Bujac
Based on the trust/commitment theory and the customer-based brand equity theory, this study aims to ascertain which of the brand equity drivers of A. Le Coq beer have an impact on attachment and its overall brand equity in the Estonian brewery market. In...
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Lilies Prihantini
Pág. 9
This conceptual paper explores the impact of service-related attributes on customer satisfaction in Indonesian family dining establishments in Jakarta. This study is based on the SERVQUAL model, and a quantitative approach will be adopted using SmartPLS ...
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Gazali Gazali,(Universitas MaduraIndonesia)Zainurrafiqi Zainurrafiqi,(Universitas MaduraIndonesia)
Pág. 404 - 417
Based on Social Identity Theory dan Conservation of Resources Theory, this study aims to examine the effect of Abusive Supervision on Leadership Identification and Customer Orientation, the effect of Leadership Identification on Job Performance, the effe...
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Zahra Nazari and Petr Musilek
Digital transformation is a phenomenon introduced by the transformative power of digital technologies, and it has become a key driver for the energy sector, with advancements in technology leading to significant changes in the way energy is produced, tra...
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Lucia Kohnová and Nikola Salajová
Although the concept of Industry 4.0 is newer, more and more companies are responding to this concept and incorporating it into their business models. Industry 4.0 arose as a result of the development of new technologies based on automation, through whic...
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