Revistas
Artículos
Publicaciones CPI
Documentos de Interés
REVISTA
International Journal of Research In Business and Social Science
TODAS
Redirigiendo al acceso original de articulo en
20
segundos...
Inicio
/
International Journal of Research In Business and Social Science
/
Vol: 11 Núm: April Par: 0 (2022)
/
Artículo
ARTÍCULO
TITULO
Do customer loyalty programs enhance customers buying behaviour in supermarkets in Kenya?
Lucy Ongaya Lawrence
Stephen Makau Muathe
Resumen
No disponible
PÁGINAS
pp. 01 - 15
NÚMERO
Volumen: 11 Número: April Parte: 0 (2022)
MATERIAS
ADMINISTRACIÓN
REVISTAS SIMILARES
Journal of Business Studies and Management Review
Administrative Sciences
International Journal of Research In Business and Social Science
Artículos similares
Beyond the MenuExploring the Impact of Service on Customer Satisfaction in Indonesian Family Dining
Acceso
Lilies Prihantini
Pág. 9
This conceptual paper explores the impact of service-related attributes on customer satisfaction in Indonesian family dining establishments in Jakarta. This study is based on the SERVQUAL model, and a quantitative approach will be adopted using SmartPLS ...
ver más
Revista:
Journal of Postgraduate Current Business Research
Trust and Loyalty in Building the Brand Relationship with the Customer: Empirical Analysis in a Retail Chain in Northern Brazil
Acceso
António Cardoso, Marx Gabriel, Jorge Figueiredo, Isabel Oliveira, Reiville Rêgo, Rui Silva, Márcio Oliveira and Galvão Meirinhos
The purpose of this article is to analyze the relationship between a brand?s trust in consumer decisions and its maintenance over time in a retail chain in northern Brazil known as Bemol. The sample consists of 210 respondents, customers of Bemol, and th...
ver más
Revista:
Journal of Open Innovation: Technology, Market, and Complexity
Pengaruh Kualitas Pelayanan Terhadap Loyalitas Pelanggan Pada Masa Pandemi Covid-19 Dengan Kepercayaan Pelanggan Sebagai Variabel Intervening
Acceso
Rin Rin Riyanti, Kokom Komariah, Erry Sunarya
Pág. 1273 - 1283
The research was aimed atdeterminating Influences service quality toward customer loyalty during the Covid-19 pandemic with case Studies to Matahari Departement Store Costumers of Sukabumi City throgh the mediation of Costumer Trust. The research method ...
ver más
Revista:
Journal of Economic; Bussines and Accounting (COSTING)
External exigencies and customer loyalty nexus in Nigeria retail banks
Acceso
Olubunmi Obioha
Pág. 127 - 137
Revista:
International Journal of Research In Business and Social Science
Improving the Loyalty of Online Transport User Trough Brand Image, Brand Awareness, and Brand Trust
Acceso
Nani Fitriani,Tiara Paramita
Pág. 173 - 184
This study aims to analyze the influence of brand image, brand awareness and brand trust on loyalty of grab bike users. Maintaining customer loyalty become the focus of this study since it is a crucial aspect of any company, including online transportati...
ver más
Revista:
Management and Economics Journal (MEC-J)
Revistas destacadas
Infrastructures
Informed Infraestructure
BiT
Revista de la Construcción
Ver todas las revistas