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International Journal of Research In Business and Social Science
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International Journal of Research In Business and Social Science
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Vol: 11 Núm: July Par: 0 (2022)
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Artículo
ARTÍCULO
TITULO
The impacts of social media influencer?s credibility attributes on gen Z purchase intention with brand image as mediationStudy on consumers of Korea cosmetic product
Santi Duwi Putri Nugroho
Mintarti Rahayu
Raditha Dwi Vata Hapsari
Resumen
No disponible
PÁGINAS
pp. 18 - 32
NÚMERO
Volumen: 11 Número: July Parte: 0 (2022)
MATERIAS
ADMINISTRACIÓN
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