REVISTA

Management Dynamics in the Knowledge Economy

ISSN: 2286-2668 Frecuencia: 4 Formato: Electr�nica

Tablas de contenido

10 art�culos asociados

Volumen 1 N�mero 3 Parte 0 A�o 2013

Use and Perception of Digital Marketing Tools for Micro-Enterprises in Tijuana	Acceso
Jorge Carlos MORGAN MEDINA,Alfredo Mario MEJ�A RAM�REZ,Carolina PIZANO NORIEGA
P�g. 347 - 366

Are Customers Rewarding Responsible Businesses? An Overview of the Theory and Research in the Field of CSR	Acceso
Alexandra ZBUCHEA
P�g. 367 - 386

Brand Image as a Function of Self-Image and Self-Brand Connection	Acceso
Rares MOCANU
P�g. 387 - 408

Brand Positioning. An Analyze of the Romanian Chocolate Bars Market from Youngsters` Perspective	Acceso
Iulia - Andreea DULEA
P�g. 409 - 438

Policy and Regulation in the Media Landscape: the Greek Paradigm Concentration of Media Ownership Versus the Right to Information	Acceso
Anastasia VENETI,Achilleas KARADIMITRIOU
P�g. 439 - 458

Internal Communication and Social Dialogue in Knowledge-Based Organizations	Acceso
Diana-Maria CISMARU,Cristina LEOVARIDIS
P�g. 459 - 480

Some Challenges the Management Confronts with, in the Financial Institutions	Acceso
Laurentiu Mihai TREAPAT,Lucian Claudiu ANGHEL
P�g. 481 - 496

Employees? Organizational Commitment Challenges - a Hotel Industry Perspective	Acceso
Carmen ARUSTEU
P�g. 497 - 520

Identifying Tourists Interested in Eco-Certified Accommodation Units from Brasov, Romania	Acceso
Cristinel Petrisor CONSTANTIN,Ana ISPAS,Adina Nicoleta CANDREA
P�g. 521 - 542

The Economic Comeback of the West	Acceso
Mihai PASCU
P�g. 543 - 551