ARTÍCULO
TITULO

Spatial Interaction Modeling of OD Flow Data: Comparing Geographically Weighted Negative Binomial Regression (GWNBR) and OLS (GWOLSR)

Lianfa Zhang    
Jianquan Cheng and Cheng Jin    

Resumen

Due to the emergence of new big data technology, mobility data such as flows between origin and destination areas have increasingly become more available, cheaper, and faster. These improvements to data infrastructure have boosted spatial and temporal modeling of OD (origin-destination) flows, which require the consideration of spatial dependence and heterogeneity. Both ordinary least square (OLS) and negative binomial (NB) regression methods have been used extensively to calibrate OD flow models by processing flow data as different types of dependent variables. This paper aims to compare both global and local spatial interaction modeling of OD flows between traditional and geographically weighted OLS (GWOLSR) and NB (GWNBR) modeling methods. From this study with empirical data it is concluded that GWNBR outperforms GWOLSR in reducing spatial autocorrelation and in detecting spatial non-stationarity. Although, it is noted that both local modeling methods show improvement when compared against the equivalent global models.

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