Resumen
The present study identifies suitable sustainable public policy for the administration of archaeological zones in Mexico, particularly in the states of Yucatán, Campeche and Quintana Roo (Maya region). Given the rapid economic growth of the Southeastern region of Mexico, it is necessary to implement a comprehensive and sustainable form of administration for the cultural and archaeological heritage. Key components of the ideal policy are aligned to the Sustainable Development Goals (SDGs). Data is based on researchers? own experiences on how these SDGs can act as a base for the much needed change in the management of Mexico´s archaeological zones. We are looking at a policy that has clear goals, objectives, concrete strategies and actions including: (1) Comprehensive plan, (2) Regional plan, (3) Land use plan?master plan, (4) Cultural tourism plan which covers ecotourism and nature based tourism, art centers, museums and monuments. The resource management plan should cover aspects like: (1) disaster planning, (2) operations and marketing, (3) interpretation, (4) budgetary issues and (5) financing. Success in the implementation of such a policy requires the strengthening of regional and local federalism, transparency, accountability, corporate governance and planning for sustainable cultural tourism development.