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Muhammad Imran Hanif,Muhammad Ahsan,Muhammad Kashif Bhatti,Muhammad Sajjad Loghari     Pág. 138 - 147
The purpose of this paper is to measure the effect of E-CRM on Organizations Performance. The Information technology plays an important role in every organization. And customer satisfaction needs to also be measured as a mediator to judge the efficiency.... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

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