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Siti Hasnah Hassan,T. Ramayah Thurasamy,Wai Yee Loi     Pág. 354 - 362
This paper aims at assessing the relationship between e-lifestyle, customer satisfaction, and loyalty among mobile service subscribers in Thailand. The results reveal that e-lifestyle has a substantial effect on customer satisfaction. Subsequently, ... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

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