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Carolina Sanchez, Carla Rodriguez-Sanchez and Franco Sancho-Esper
Water scarcity, aggravated by growing demands, represents a significant challenge for humanity. Promoting household sustainable water-consumption behaviors has become vital. The Community-Based Social Marketing (CBSM) framework stands out among many stra...
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Muhammad Abid, Grace Ngaruiya, Jürgen Scheffran and Farhad Zulfiqar
Incorporating adaptation into subsistence farming systems is an important strategy to reduce damages related to climate change and to protect livelihoods in developing countries. Using a dataset of 450 farm households collected from three agro-ecological...
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Amanda L. Kennedy
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustainability policy, it works upon a limited range of behavioural ?triggers?. It...
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