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Rieza Firdian Rafsandjani
Pág. 65 - 78
The progress of marketing is accelerating, nowadays people do not have to waste their time walking to the store to buy things. They just need to browse the internet and search for what they want and get it in no time. With this convenience and speed, onl...
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Yeti Diah Wiyanti,Wisnu Untoro 10.21831/economia.v12i2.9822
Pág. 146 - 158
Abstract: Predictors of The Intention to Use The Internet for Purchasing. The purpose of this study was to examine and analyze the influence of intention to use the internet for purchasing. A survey methodology used to data from 160 Internet users studen...
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Yoon C. Cho, Esen Sagynov
Various studies have examined the effects of factors on online attitudes and behavior. By applying the Technology Acceptance Model, this study is focused on investigating factors that affect customers online purchasing behavior. In particular, this study...
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C. Boshoff,C. Schlechter,S. J. Ward
AbstractResearch concerning online consumer behaviour has found that consumers are more inclined to utilise the Internet for information searching rather than actual purchasing. One reason proposed for this state of affairs is that potential buyers perce...
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