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Waida Irani Mohd Fauzi,Nazlida Muhammad,Sany Sanuri Mohd Mokhtar,Rushamie Zain Yusoff
Pág. 199 - 203
There is a significant trend among Muslim consumers in reverting to Islamic way of life. The phenomenon somehow affected the Malaysian retail industry with specialty Islamic stores mushrooming, and retailers customizing retail elements to win the Muslim ...
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