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Mariela Morveli Espinoza
Pág. 36 - 39
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Rui Xin, Tinghua Ai, Ruoxin Zhu, Bo Ai, Min Yang and Liqiu Meng
Metaphor are commonly used rhetorical devices in linguistics. Among the various types, spatial metaphors are relatively common because of their intuitive and sensible nature. There are also many studies that use spatial metaphors to express non-location ...
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Metaphor is a fundamental heuristic supporting cognitive and communicative requirements in design problem solving. This reasoning mechanism helps structure how architects reason about problems, and how they approach design situations from novel perspecti...
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Alberto Nicolau
Pág. 72 - 89
Una idea de proyecto puede considerarse como una proposición lógica formada por distintos elementos relacionados entre si. Por consiguiente, la estructura de la idea depende tanto de los elementos como del orden que se establezca entre ellos. La sola alt...
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Alberto Nicolau
Pág. 175 - 179
A design concept can be considered as a logical proposition formed by different elements, related to one another. The structure of the concept depends not only on the elements that make it up, but also on the order established among them. Hence, an alter...
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Rediyanto Putra,Sumadi Sumadi,Rahma Rina Wijayanti,Berlina Yudha Pratiwi,Oryza Ardhiarisca
Pág. 333 - 350
This research was motivated by the implementation of Corporate Social Responsibility (CSR) activities at PT. Krakatau Steel, having suffered losses for five consecutive years. The objective of this study is to understand and prove the use of rhetorical c...
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Simone Knewitz
Pág. Finance an - 75
Former US president George W. Bush?s idea of the United States as an ?ownership society? can be considered as the rhetorical apex of a conservative, libertarian push for a more market- driven restructuring of American social institutions. Reformers in th...
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Mark Goodman,Stephen Brandon,Melody Fisher
Pág. 71 - 85
In 1968 social movements sparked rhetorical discourses which occurred in many nations and on hundreds of colleges and in communities across the United States. These rhetorical discourses ultimately changed the direction of human events. Somet...
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Dr.Vinukonda Rajesh,Dr.Rajesh Kumar Singh,Prof.Dr.G.Manoj Someswar
Preparing students of technical communication in the twenty-first century means training them to rhetorically utilize a wide variety of online tools. Technical communicators are now required to employ social media applications on a daily basis to communi...
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Subalalitha Chinnaudayar Navaneethakrishnan,Anita Ramalingam
Pág. 195 - 200
World Wide Web (WWW) which is predominant source for Information Retrieval today (IR) is essentially a set of hyperlinked documents. A web page containing more number of related hyperlinks satisfy the user needs in a single page. The IR systems should gi...
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