|
|
|
|
|
David Prott,Martin Ebner
Pág. pp. 101 - 118
Obtaining customer opinions and customer wishes is increasingly becoming an important part of any entrepreneurial activity for determining customer satisfaction and, subsequently, optimizing products and services as well as strengthen customer loyalty. I...
ver más
|
|
|
|
|
|
|
|
|
|
|
Babar Nawaz Abbasi,Muhammad Umer,Ali Sohail,Jingjin Tang,Ihsan Ullah,Hifza Abbasi
Pág. 1 - 8
The major purpose of the research paper is to measure the quality of service offered by private banks operating in Pakistan. Moreover, it tries to investigate the relationship between service quality, customer satisfaction and loyalty. In order for a ban...
ver más
|
|
|
|
|
|
|
|
|
|
|
Yakup AKGÜL, Hadi RUBACI
Pág. 239 - 248
Although there are many implications regarding customer experience, retention, loyalty etc. the comprehensive approach for digital customer engagement still needs more attention. Digital platforms leave customer alone with his or her community without ba...
ver más
|
|
|
|
|
|
|
|
|
|
|
Army Justitia,Rini Semiati,Nadhila Ramadhini Ayuvinda
Pág. 85 - 92
Background: High number of complaints that have been filed about the performance of online taxi services has prompted research on customer satisfaction factor analysis. Substantial research has addressed customer satisfaction factors in online taxi servi...
ver más
|
|
|
|
|
|
|
|
|
|
|
Abdullah Muksin,Ruwaida Ruwaida,Zainal Arifin,Aniza Nur Madyanti,Safri Safri
Pág. 81 - 89
The purpose of this paper is to find and analyze the determinants that significantly BPRS Customers Equity in ex. Banyumas residency, Central Java. Problems of this research formulated in 7 hypotheses that SEM tests analysis with Lisrel 8.80 shoves ware ...
ver más
|
|
|
|
|
|
|
|
|
|
|
Elena M. Kiseleva,Marina L. Nekrasova,Marina A. Mayorova,Marina N. Rudenko,Vadim S. Kankhva
Pág. 95 - 103
Nowadays in Companies paid much attention to client relationship management. In modern conditions there is an unclear distinction between the terms ?customer loyalty? and ?brand loyalty?. They were developed at different times and within different concep...
ver más
|
|
|
|
|
|
|
|
|
|
|
Ulas Akkucuk, Javed Esmaeili
Pág. 1 - 16
The aim of this research is to understand the factors behind smartphone purchase decisions of consumers. Nowadays companies make use of various strategies in order to attract new customers, retain existing customers and differentiate their products from ...
ver más
|
|
|
|
|
|
|
|
|
|
|
Arum Kim, Yoon C. Cho
Customers of smartphones spend most of their waking time using them, as they have become the most innovative electronic devices. As the time spent on smartphones increases, the customer?s dependence on smartphones also increases. Therefore smartphones ar...
ver más
|
|
|
|
|
|
|
|
|
|
|
Izyan Hizza Bt. HILA LUDIN,Boon Liat CHENG
Pág. 462
According to Internet World Stats (2012) about 60.7% of the total population in Malaysia uses the Internet and about more than 11 million people out of that number are young adults. From business and marketing perspectives, according to Nelson (2012), sa...
ver más
|
|
|
|
|
|