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Cornelia ZEINEDDINE,Luminita NICOLESCU
Pág. 167 - 185
Simon Anholt, who fathered the concept of nation branding, values the nation brand as the most important resource of a state as it contributes to obtaining a competitive advantage and a consolidated position in the international marketplace. This paper p...
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Elif Narcikara, Yonca Gurol, Ahmet Uzmez
Pág. 45 - 58
Contemporary companies are giving considerable importance to satisfaction of their internal customers as well as satisfying their exterior customers by their goods and products. In tis context, employer branding- an important concept developed by S...
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Mustafa Erdem, Nihat Alayoglu
Pág. 83 - 96
Contemporary companies are giving considerable importance to satisfaction of their internal customers as well as satisfying their exterior customers by their goods and products. In tis context, employer branding- an important concept developed by S...
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Simon S. Brand
AbstractPlanning future economic development with special reference to capital formation, monetary policy and the creation of job opportunities. Planning is discussed as centralized control of the rate and the direction of economic growth. Although such ...
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