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Wilhelmus Hary Susilo,Yan Pieter Mulia Hutabarat,Otto Bustani     Pág. 125 - 132
The brand usage intent would conduct the market position with competitive advantage that could be bridge the right tract for the corporate for not making misguide in the heterogeneous industrial competitiveness and the customer brand engagement determine... ver más
Revista: International Review of Management and Marketing    Formato: Electrónico

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