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Marcio Kawahara Iguma , Joshua Onome Imoniana
Pág. 48 - 62
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Hadiqa Riaz, Umair Baig, Ieva Meidute-Kavaliauskiene and Hassaan Ahmed
This research work was designed to investigate the changing dynamics of the retail landscape driven by omnichannel retailing, and to determine the effects on the omnichannel customer?s experience. The role of omnichannel customer behavior in the relation...
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Leonardo Caixeta de Castro Maia,Helena Farias Ribeiro,Renata de Souza Franco
Pág. 112 - 122
Os avanços da tecnologia de informação e comunicação (TIC), a mudança no comportamento dos consumidores e a pandemia do COVID-19 nessa década de 2020 aceleraram a utilização do canal de vendas on-line. Nesse ambiente, a logística tornou-se o desafio a se...
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Rieza Nur Alifa,Marheni Eka Saputri
Pág. p.64 - 74
Fenomena wabah pandemi COVID-19 serta terbatasnya mobilitas masyarakat Indonesia sudah menimbulkan pengurangan atas sosialisasi secara tatap muka pelaku usaha dalam melaksanakan roda ekonomi serta niaga yang berakibat tingkat minat konsumsi dan metode be...
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Leonardo Caixeta de Castro Maia,Helena Farias Ribeiro,Renata de Souza Franco
Pág. 115 - 134
Os avanços da tecnologia de informação e comunicação (TIC), a mudança no comportamento dos consumidores e a pandemia do COVID-19 nessa década de 2020 aceleraram a utilização do canal de vendas on-line. Nesse ambiente, a logística tornou-se o desafio a se...
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Nicola Ognibene Pietri, Xiaochen Chou, Dominic Loske, Matthias Klumpp and Roberto Montemanni
Online shopping is growing fast due to the increasingly widespread use of digital services. During the COVID-19 pandemic, the desire for contactless shopping has further changed consumer behavior and accelerated the acceptance of online grocery purchases...
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Ming-Yuan Hsieh
This research has interdisciplinarily employed the ?SoLoMo? concept of Intern of Things (IoT) technology, Social Cognitive Theory and the Technological Acceptance Model (TAM) into the hierarchical Analytical Network Process (ANP) model of qualitative ana...
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Leandro do C. Martins, Christopher Bayliss, Pedro J. Copado-Méndez, Javier Panadero and Angel A. Juan
Advances in information and communication technologies have made possible the emergence of new shopping channels. The so-called ?omnichannel? retailing mode allows customers to shop for products online and receive them at home. This paper focuses on the ...
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Mage Marmol, Leandro do C. Martins, Sara Hatami, Angel A. Juan and Vicenc Fernandez
From brick-and-mortar stores to omnichannel retail, the efficient selection of products to be displayed on store tables, advertising brochures, or online front pages has become a critical issue. One possible goal is to maximize the overall ?attractivenes...
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A.V. Olifirov,K.A. Makoveichuk,S.A. Petrenko
Pág. 85 - 91
The article examines the transformation of business models in the digital economy. It has been determined that the digital economy is characterized by an increase in the share of knowledge, innovation, an increase in the share of services and intangible ...
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