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Yekti Utami,Jasmine Azhari Findra Kendaga,Aris Kusumo Diantoro,Titik Kusmantini
Pág. 56 - 69
This study analyzes the effect of hedonic motives, fashion involvement, and positive emotions on impulsive buying of fashion products with sales promotion as a moderating variable. This quantitative study used the accidental sampling method. The sample w...
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Shafira Alya Endyanti,Titik Kusmantini,Tri Wahyuningsih
Pág. 40 - 48
This study aims to analyze the effect of green supply chain management and low-cost strategies on environmental performance. This study used a descriptive quantitative methodology. It surveyed 78 KWTs (Women's Farmers Group) in Sewon Regency, Bantul. The...
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