REVISTA

Management

ISSN: 1820-0222 Frecuencia: 4 Formato: Electrónica

Tablas de contenido

8 artículos asociados

Volumen 27 Número 2 Parte 0 Año 2022

Factors Affecting Consumers' Intention to Buy Foreign Brands - An Empirical Survey in Serbia	Acceso
Dragana Toma?evic, Dragana Ga?evic, Marija Vranje?
Pág. 1 - 12

The Influence of the Brand Personality Concept on Consumer Satisfaction and Loyalty	Acceso
Ivana Markovic, Biljana Rabasovic, Nikola Stojanovic
Pág. 13 - 24

Consumers? Perception of CSR Activities: What Does it Mean for Companies?	Acceso
Milica Nikolic, Milica Maricic, Dejana Nikolic
Pág. 25 - 36

Marketing Capabilities of Early Internationalising Firms	Acceso
Sanja Mitic, Branko Rakita
Pág. 37 - 46

Towards an Integrative Framework of Relationship Quality in a Retail Setting: Evidence from an Emerging Economy	Acceso
Jaroslav Dado, Janka Taborecka?Petrovicova, Tamara Rajic
Pág. 47 - 58

Market Segmentation and Competitive Advantage in Nigerian Telecommunications	Acceso
Patrick Ladipo, Bolajoko Dixon-Ogbechi, Olushola Akeke, Ismail Arebi, Olukunle Babarinde
Pág. 59 - 70

Machine Learning Based Anomaly Detection as an Emerging Trend in Telecommunications	Acceso
Valentina Ðordevic, Pavle Milo?evic, Ana Poledica
Pág. 71 - 82

Book review of ?Practical Decision Making: An Introduction to the Analytic Hierarchy Process (AHP) Using Super Decisions v2? by Enrique Mu and Milagros Pereyra-Royas (2017).	Acceso
Violeta Cvetkoska
Pág. 83 - 85