ARTÍCULO
TITULO

The Key Success Factors of Fraser & Neave (F&N)

Chiew Shi Yee    
Daisy Mui Hung Kee    
Chin Joo Yi    
Nur Fatin Najihah    
Muhammad Khairul Wafiq    
Lavi Sharma    
Rudresh Pandey    

Resumen

This study aims to examine the key factors that drive the success of Fraser & Neave (F&N). The data collection was by referring to the company?s official website and other related websites. Identified key success factors are innovation, consumer?s health and safety, creating value for society, talent management, and sustainable sourcing. These empirical findings provide new insights for the management of F&N about the antecedents of governing talent development. This study also provides a breakdown of F&N's strategic pillars and factors affecting those strategies, which can be utilized by management for future decision making to achieve their goals.

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