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May Yee Melissa Lau
Pág. 27 - 34
With fierce competition in transnational higher education (TNHE), marketing mix strategies should be adopted to attract students to study the transnational top-up degrees offered in Hong Kong. This research investigates the effects of service marketing m...
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Kamarin Merritt and Shichao Zhao
There have been significant changes evident across the retail sector over the last 20 years, which have been primarily influenced by technological advancements. These changes have forced many retailers to rethink their business models and utilise a combi...
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Klaus Solberg Söilen
The social sciences are drowning in new fancy academic terms or buzzwords, labels with unprecise definitions, rebranding phenomenon that somehow seem familiar. We are all surrounded by smart cities, innovation, and sustainability. What do these terms mea...
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klaus Solberg Söilen
This is volume number 10, meaning JISIB has published articles in intelligence studies for ten consecutive years. We have addressed the changes in the discipline during these years in articles and notes. I want to share with you another reflection. This ...
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Nicholas Marpaung,(Universitas Sumatera UtaraIndonesia)Feby Aulia Safrin,(Universitas Sumatera UtaraIndonesia)
Pág. 147 - 159
This research aims to determine the strategy of business development of patchouli oil farmers in improving economic welfare, to analyzing obstacles or barriers in running the cultivation and production of patchouli oil in central Meranti The district of ...
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