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Peter Schuhmann, Ryan Skeete, Richard Waite, Prosper Bangwayo-Skeete, James Casey, Hazel A. Oxenford and David A. Gill
Seawater quality is critical for island and coastal communities dependent on coastal tourism. Improper management of coastal development and inland watersheds can decrease seawater quality and adversely impact marine life, human health, and economic grow...
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Mohammad Al Khasawneh, Abdel-Aziz Ahmad Sharabati, Shafig Al-Haddad, Rania Al-Daher, Sarah Hammouri and Sima Shaqman
The context of Display Google ads and its components has significant importance to previous studies. However, the full understanding of the variables that influence both Display Google ads avoidance and intention to click has not been thoroughly acknowle...
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Michael Gerlich
In recent years, a new type of influencer has emerged in the field of social media marketing: virtual influencers. Though it is spreading fast, the trend is still new and, therefore, limited research has been conducted on the topic. This study aims to in...
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Nada Mallah Boustani and Claude Chammaa
This paper aims to explore Youth?s attitudes towards digital marketing utility perception and its effect on behavioral patterns in a cross-cultural perspective. The unified theory of acceptance and use of technology (UTAUT 2) model was adopted together w...
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Natasha Bunga Arindaputri, Singgih Santoso
Pág. 57 - 65
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Kexiao Xie, Dongkai Lin, Weihan Zhu, Yongqiang Ma, Jiaxiong Qiu, Youcheng Chen and Zhidan Chen
Tea is a global economic crop. In the traditional sales model, the quality of tea is difficult to judge via external clues, and it basically relies on consumers to taste and experience it firsthand. However, currently, most e-commerce platforms can only ...
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Seunguk Na, Seokjae Heo, Wonjun Choi, Sehee Han and Cheekyung Kim
This research addresses the factors that impact the acceptance of AI-based technologies or products depending upon firm size in the construction industry, in which various corporates exist. In order to achieve the research goals, a technology acceptance ...
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Lubomir Cvrk,Frantisek Mazuch,Tomas Sykora
The article discusses the modeling of artificial intelligence to address the issue of predicting future demand in the service sector (hairdressing, massages, exercise, doctors, physiotherapists, etc.). Future demand is examined on a w...
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Karl Nikolai Quetua,Maria Clarizze Jade Juan,Gheena Rhae Mariah Katipunan,Clyde Marcus Velasco,Antonio Jr. Etrata
Pág. 43 - 62
With the rising numbers and interest in the financial literacy of Filipinos, more and more people are delving into investment assets. In this case, investment firms in the Philippines must discover new methods to address the current demand for investment...
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Rieza Nur Alifa,Marheni Eka Saputri
Pág. p.64 - 74
Fenomena wabah pandemi COVID-19 serta terbatasnya mobilitas masyarakat Indonesia sudah menimbulkan pengurangan atas sosialisasi secara tatap muka pelaku usaha dalam melaksanakan roda ekonomi serta niaga yang berakibat tingkat minat konsumsi dan metode be...
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