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Daniel I. Chiciudean, Vanessa P. Shonkwiler, Iulia C. Mure?an, Alina Zaharia and Gabriela O. Chiciudean
The hospitality industry has taken advantage of consumers? increasing concerns regarding environmental issues. Worldwide, green restaurants have increased their profitability by using environmental attributes as a competitive advantage. In Romania, resta...
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Mohammad Al Khasawneh, Abdel-Aziz Ahmad Sharabati, Shafig Al-Haddad, Rania Al-Daher, Sarah Hammouri and Sima Shaqman
The context of Display Google ads and its components has significant importance to previous studies. However, the full understanding of the variables that influence both Display Google ads avoidance and intention to click has not been thoroughly acknowle...
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Kexiao Xie, Dongkai Lin, Weihan Zhu, Yongqiang Ma, Jiaxiong Qiu, Youcheng Chen and Zhidan Chen
Tea is a global economic crop. In the traditional sales model, the quality of tea is difficult to judge via external clues, and it basically relies on consumers to taste and experience it firsthand. However, currently, most e-commerce platforms can only ...
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Aman Ullah, Khairullah Khan, Aurangzeb Khan and Shoukat Ullah
The trend of E-commerce and online shopping is increasing rapidly. However, it is difficult to know about the quality of items from pictures and videos available on the online stores. Therefore, online stores and independent products reviews sites share ...
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Muhammad Fadel Diva,Atik Aprianingsih
Pág. 301 - 311
Considering that critical factors driving consumer intention to use car financing applications are still unclear, we empirically aim to investigate how substantial perceived usefulness, perceived ease of use, perceived trust, perceived risk, social influ...
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Panayotis Pliatsikas and Anastasios A. Economides
New technologies? advances offer innovative automations to people?s daily lives. More and more devices are continuously connected to the internet allowing people to control them remotely. The smart home is such a technological development. However, it is...
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Chih-Huang Lin, Yuan-Shuh Lii and May-Ching Ding
This paper highlights the moderating effect of retailer CSR perception and CSR contribution type on the relationship between advertised reference price (ARP) and consumer evaluations. A two-by-three between-subjects factorial design is employed with the ...
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Mochamad Nurhadi,Tatik Suryani,Abu Amar Fauzi
Pág. 273 - 287
Nowadays, it becomes intriguing to observe the use of websites and social media by SMEs to market their products, especially in terms of seeing customer behavior. Some previous research found the effect of social media on attitude and consumer behaviors ...
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Shahida Anusha Siddiqui, Sipper Khan, Misbah Murid, Zarnab Asif, Natalya Pavlovna Oboturova, Andrey Ashotovich Nagdalian, Andrey Vladimirovich Blinov, Salam A. Ibrahim and Seid Mahdi Jafari
Environmentally intense and negative consequences relateing to conventional meat production systems have induced some actors to suggest alternative meat sources. Diseases carried by animals, human perception of cruelty to animals, and public health conce...
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