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Fhrizz S. De Jesus, Jeverlyn B. Ramos, Mariel T. Cunanan
Pág. 56 - 63
AbstractGreen marketing has become a very important marketing concept in recent years, and it has proven to be effective in promoting and reinforcing the concept of environmental conservation and sustainable development. The objective of this descriptive...
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Ioan Sebastian Bruma, Alexandra Raluca Jelea, Steliana Rodino, Patricea Elena Bertea, Alina Butu and Mihai Alexandru Chi?ea
Organic farming, characterised by environmentally friendly and sustainable agricultural practices, has gained significant attention throughout the years due to its potential to address critical issues such as food security, environmental sustainability, ...
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Dragana Toma?evic, Dragana Ga?evic, Marija Vranje?
Pág. 1 - 12
Abstract: Research question: The purpose of this paper is to analyze the factors that influence consumers' intentions when buying foreign brands, and then the purchase itself. Motivation: The business environment is experiencing an extensive change and i...
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Yen-Cheng Chen, Ching-Sung Lee, Ya-Chuan Hsu and Yin-Jui Chen
The main purpose of this study was to investigate the factors that discouraged Taiwan hoteliers from applying for green hotel certification. The analytic hierarchy process (AHP) method was used to perform a weighted analysis that comprehensively identifi...
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Motivated by the increasing environmental concerns about the used electric vehicle batteries in China, an electric vehicle manufacturer’s battery recycling strategy under government subsidy was studied. A consumer utility function was used to captu...
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Matleena Vuola,Simone C. Bauch,Erin O. Sills
The fate of tropical forests is shaped by their perceived value, which in turn depends on awareness of their benefits. Regional markets for non-timber forest products (NTFPs) could both help rural people generate income from forests and raise urban...
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Giovanni Sogari, Tommaso Pucci, Barbara Aquilani and Lorenzo Zanni
In the coming years, social media technology will have a crucial role in environmental involvement and in encouraging sustainable behaviors in the wine industry. Sustainable development is becoming a crucial topic for many consumers. Also, in the wine in...
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Jonathan Camana Gano-an
Pág. 357 - 362
There has been a radical shift in consumer behavior towards a green lifestyle. Environmentalists were involved in massive green marketing campaigns trying to reduce the impact of plastic products to the environment. However, the problem is prevalent and ...
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Yan Liu, Cinzia Cirillo
Pág. 868 - 886
Much is happening in the automotive industry and new models are in the market or are expected to be available soon. At the same time, environmental awareness, new regulations for increased fuel efficiency, and the need to diminish greenhouse gas emission...
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Murat Selim Selvi, Yasemin Kayar
Pág. 15 - 29
Many businesses have obtained cheap raw materials thanks to recycling and recovery activities. The aim of this study is to describe the logistics activities performed by businesses and to identify the main reasons of reverse logistics appliance. The rese...
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